BBA/BBA (Hons) in Hospitality Management

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Choose the ISH Global Hospitality Management Programme in alliance with Les Roches

Our BBA/BBA (Hons) in Hospitality Management is offered in alliance with Les Roches, Switzerland and provides you with the best of a global hospitality education. You will be able to study semesters abroad or transfer to a Les Roches school in Switzerland and Spain, making your academic experience truly international. The degree programme also opens door for various further study pathways at the postgraduate level, including an MBA at Les Roches, Switzerland and a master's degree at the Les Roches Spain campus.

Why Choose Liberal Hospitality Education?

Comprehensive Industry Knowledge: A liberal hospitality education combines hospitality management skills—such as customer service excellence, operational efficiency, financial acumen, and leadership capabilities—with broad analytical thinking. This prepares students for leadership roles, ensuring a balance between industry-specific expertise and a wider contextual understanding.

Flexibility and Innovation: This education nurtures adaptability and creative problem-solving, essential for thriving in a dynamic industry marked by evolving consumer preferences and technological advancements.

Global Perspective and Ethical Leadership: It deepens understanding of diverse cultures and ethical considerations, promoting inclusive and sustainable business practices vital for global hospitality. Interdisciplinary Problem-Solving: This education integrates knowledge from various fields, equipping students to tackle hospitality challenges from multiple perspectives and fostering comprehensive and innovative solutions.

Career Advancement: Designed for future hospitality leaders, this education focuses on developing critical thinking, ethical decision-making, and cultural awareness. It equips students to excel beyond day-to-day operations, fostering management skills with a strategic perspective. Graduates are prepared to address global challenges and drive industry innovation through ethical leadership.

Programme Overview

Specializations

Degree Pathway

Graduate Profile

Fees & Dates

Careers

Entry Criteria

Rounds of Admission

Programme Overview

The BBA/BBA (Hons) in Hospitality Management at ISH offers an innovative education that blends the core elements of hospitality and business through an interdisciplinary approach. This program emphasises the development of essential skills such as leadership, ethical decision-making, and emotional intelligence, all critical for success in the dynamic hospitality industry.

Graduates of this program gain a comprehensive understanding of the hospitality sector’s complexities and are trained to deliver exceptional customer service. The curriculum, grounded in a liberal education framework, nurtures creative thinking, ethical leadership, and adaptability. Students are encouraged to approach problems with a lateral mindset, preparing them to address diverse challenges in hospitality settings. By integrating business principles with a focus on human skills, ISH ensures that its graduates are proficient in business fundamentals and equipped to positively impact the environment and society. They emerge as globally aware citizens, committed to environmental sustainability and social responsibility. This holistic approach to education embodies the ISH way of life.

Specializations

Marketing:Delve into the world of hospitality marketing, where you'll learn about branding, digital marketing, and consumer behavior. This specialization equips students for roles in marketing management, public relations, and event planning within the hospitality sector.

Hospitality Entrepreneurship:Designed for aspiring entrepreneurs, this track focuses on the essentials of starting and managing successful hospitality ventures. Learn about business planning, innovation, and leadership in the context of the hospitality industry.

Finance:Gain specialized knowledge in financial management, revenue management, and investment strategies specific to the hospitality industry. This specialization prepares students for careers in financial analysis, asset management, and hospitality consulting.

General:A versatile option for students who wish to gain a comprehensive understanding of hospitality management. This track allows students to explore various aspects of the industry, from operations and service management to human resources and sustainability in hospitality.

Each specialization is crafted to provide a deep dive into the specific facets of hospitality management, combining theoretical knowledge with practical application through internships, industry projects, and case studies.

Degree Pathway

Our partnership with the globally renowned Les Roches gives you the opportunity to articulate to a Les Roches campus either in second year, or in the final year following which you will be awarded an international Bachelor’s Degree in Global Hospitality Management from Les Roches. Owing to mirrored curriculums, synergies and official recognition, students will be able to study semesters abroad and will benefit from various pathways at the postgraduate level.

A 4-year academic programme culminates in a BBA/BBA (Hons) in Hospitality Management Degree conferred by Gurugram University (GU), supplemented by an international certificate through an academic alliance with Les Roches.

Final-year specializations available in India include Hospitality Entrepreneurship, Digital Marketing, Finance, and General Management.

Students at ISH also have two distinct educational pathways for international exposure and academic growth:

Option 1: Alternatively, students can opt to transfer as early as the 4th semester to Les Roches campuses in Switzerland or Spain. Upon successful completion of their studies at Les Roches, they will be awarded a Bachelor’s degree, BBA in Global Hospitality Management from Les Roches.

Option 2: After completing semester 6 at ISH and receiving a Bachelor’s degree from Gurugram University, students have the option to transfer to Les Roches campuses in Switzerland or Spain to begin semester 7. By completing their studies there, they will receive a second Bachelor’s degree, BBA in Global Hospitality Management.

Graduate Profile

A BBA/BBA (Hons) in Hospitality Management will transform you into one of the most flexible graduate profiles of today and tomorrow, making you fit to progress into a wide array of industries.

You will develop business intelligence, entrepreneurial outlook and soft skills - a prerequisite to be successful in any industry you choose to become part of. The ISH philosophy is based on lifelong learning and a process which thrives on reimagining education - we believe in instilling values in you that form the basis of this lifelong learning.

You'll transform into skilled graduates and go on to become adept professionals armed with a globally applicable, flexible skill set with a strong grasp of business fundamentals. You'll graduate with human skills including critical thinking, analysis and creative problem solving, and will carry the ISH values of cultural awareness along with a strong sense of responsible leadership, integrity, and sustainability. You will come out as professionals who are passionate about innovation, carrying an entrepreneurial outlook, the know-how to drive growth and the potential to become the leaders of tomorrow.

Annual Fees

This is an illustration of the fee structure you can expect for undergraduate studies annually at Indian School of Hospitality.

For a full breakdown, please refer to the programme brochure.

Components	Amount (INR)
Composite Fee	8,40,324
Indicative Student Accommodation and Meal	3,05,000

* The composite fee includes tuition fee, registration fee, Les Roches Certification Fees and learning resources.

Careers

Hospitality is one of the world’s largest sectors and a key contributors of economic growth for countries. Hospitality graduates are valued in all industries which keep service and user experience at the forefront. Students of hospitality management can go on to excel in a variety of different fields. These include but are not limited to:

Travel and tourism

Health & wellness

Luxury retail

Aviation

Banking & private equity

Hospitality consultancy

Real estate

Event planning & venue management

Entertainment & recreation

Entry Criteria

The minimum eligibility to apply to the Indian School of Hospitality undergraduate programmes is the following:

In the case of Higher Secondary School Certificate or State Boards, CBSE and ICSE, 50% marks in 12th standard with English as one of the subjects is the minimum requirement.

In the case of International Baccalaureate students, a diploma is the minimum requirement. International Baccalaureate certificate students are not eligible for admission.

In the case of Cambridge University students (GCE/IGCSE/GCSE examinations of the approved British Examination Bodies), ‘A’ Level certificate is the minimum requirement with 5 (Five) subjects in A, B, C Grades including English at Ordinary (‘O’) Level and 2/3 (Two/Three) subjects at Advanced Level.

Candidates in their 12th standard or equivalent class can also apply, provided they would be completing their final examination before 30th May, and can produce their 12th passing certificate / mark sheet before 31st August. Admission of such a candidate shall be strictly provisional until they submit the qualifying certificates before the prescribed last date.

The offer of admission is subject to verification of original certificates/transcripts at the time of admission. If any candidate is found ineligible at a later date even after admission to the Institute, his/her admission will stand cancelled.

During the personal interview, candidates will be reviewed on

Academic potential

Leadership potential

Interpersonal skills

Motivation for hospitality

Rounds of Admission

Important dates
Particulars	Round 1	Round 2	Round 3	Round 4
Forms Open	01st October 2023	01st January, 2024	1st April 2024	1st May 2024
Forms End	31st December 2023	31st March 2024	30th April 2024	31st May 2024
Decision Notification	31st January 2024	18th April, 2024	24th May 2024	7th June 2024
Acceptance Deadline	15th February 2024	28th April, 2024	31st May 2024	15th June 2024
Semester 01 Fee due by	30th June 2024